Meet the eXpert.

As part of the GrowthANSWERS Live Learning Events, this is a monthly Executive2Executive opportunity to learn, apply and grow responsibly.

Date: December 17, 2008

Place: The Georgian Club

Time: 7:00-9:00AM

Cost: $25 (includes buffet breakfast)

Agenda:
7:00-7:30 Breakfast
7:30-9:00 Meet the eXpert program


Biff
Star of the Growth Gaffe Comic Series

I can grow your business!

 

HUMOR MAKES IT PAINFULLY CLEAR

Lighten up!  It's December, the last month of a 12-lap race and you could probably use a break, comedic relief and a few laughs.  BIFF is a Star.  He's also a misfit full of misadventures, yet there's a lot to learn from this guy.  He's the antithesis of what to do, the epitome of what not to do. In every way, he makes everyday mistakes each of us in marketing and sales can relate to.  So this month, we poke fun at ourselves, but the message is clear--do the opposite of Biff's Growth Gaffes and you're on target to do the exact right thing to solve the Growth Gaps in your business.

Along with Biff, the acting troupe Improv Players from Blank Stage Productions will perform five improv sessions--one for each Growth Gap.  If you've never attended an improv session (similar to Drew Carey's "What's My Line?"), you're in for a treat and you'll leave with a renewed sense of do's and don'ts in the less-than-perfect world of marketing and sales.  We're human and we can make dramatic mistakes.   

  • Scene 1:  How to market your product or service (Prospect Gap)
  • Scene 2:  How to close business  (Customer Gap)
  • Scene 3:  How to handle customer service issues (Loyalty Gap)
  • Scene 4:  How to brainstorm new product ideas (Expansion Gap)
  • Scene 5:  How to work a tradeshow booth (Margin Gap)

This year-end Gala event may be the next day's buzz on the street.  We've invited members of the press, President-elect Barack Obama (thought he should meet Biff) and very special invitations to every past participant of GrowthANSWERS Live Learning Events throughout 2008.  Expect a few surprises, autographed photographs and gifts to say thank you. 

 

 

About GrowthANSWERS: Operating as a membership of business development specialists, each member provides a finite service to the business community. Together, GrowthANSWERS provides infinite growth solutions delivered cohesively by a common framework. One source, multiple resources, one contact for the answers you need to build a sustainable growth enterprise: www.growthanswers.com or 770-552-6028.



Business Strategy    ◙    Tactical Marketing   ◙   Sales Execution